21 Jun 08 The Biggest Web 2.0 Mistake

This mistake violates the very first rule of Web 2.0 and I see MULTITUDES of people doing it and it aggrivates me and I know thousands of others to no end. This mistake will absolutely get you nowhere and it will in fact do the exact opposite of what you are trying to accomplish. In fact it violates one of the main rules of web 2.0 and it will result in your website being slapped down in the search engines and give you personally a bad reputation.

What is this mistake I bet you are wondering???

It’s posting, writing articles and sending out messages simply for the sake of advertising or selling. It won’t work. Web 2.0 allows a greater deal of interaction and doing this will get a lot of negative feedback. Not only that but people love web 2.0 because they don’t want to get pitched on some product or service. When you post your website simply for the sake of advertising the result is you are considered a spammer.

So what is the solution to the problem because we all want exposure for our business right?

The solution is to provide something of value to when you post. Make sure first you are approaching your target market…for instance, never advertise on your personal profile on facebook…that will always backfire. Secondly, when you are approaching them give them something valuable. Don’t just post your website or send out an advertisement for your network marketing company. People hate that. I hate that and if you are honest so would you. The Golden Rule works well in everything, but remember it in web 2.0…”do unto others as you would have others do unto you.”

Give away something valuable to them and approach them as a servant giving them help and assistance. If you do this you will in due time receive.

So don’t be a spammer…just posting garbage…provide value and if you have to title it by something make sure the title is latent with value for your target market.

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Jason DeMars

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