10 Jul 08 Are Squeeze Pages Really Dead?

I just came across this blog post by Tim Erway…most famous for his involvement in the creation of the runaway success MLM Traffic Formula.

Tim writes, “Is the squeeze page method dead?

How can I get around the “Google Slap” with my pay per click campaigns?

When, where and how should I use a squeeze page?

Contrary to what you may have heard, the squeeze page method is far from dead, and I encourage you to read on before you take your squeeze pages down simply because you read a report telling you otherwise.

That being said, there are circumstances where a squeeze page should NOT be the first step in the sales process, and there are some products and/or markets where a squeeze pages shouldn’t be used at all. Remember, before taking anyone’s advice as gospel (including mine), always test for yourself.”

This is something that I have not put a lot of thought into and that I am going to look into doing some tests on my own as well. Take a look at what Tim wrote in this blog post.

There is a subtle difference to what Tim is advocating here and what we are used to traditionally. The type of squeeze page he is advocating really provides a snippet of solid content and then for prospects to get the full story they actually have to put in their information. I think it is a great concept because the search engines are hungry for content and so are the searchers.

Enjoy!

Jason DeMars

Tags: Jason DeMars, mlm traffic formula, pay per click, search engines, squeeze page, squeeze pages, Tim Erway, Traffic Formula

18 Mar 08 Fantastic Resource-MLM Traffic Formula

MLM Traffic formula is a comprehensive guide on how to set up your online marketing system from the beginning to the end. It teaches you how to set up a capture page, write a sales letter, etc, etc, etc.

Here is an excerpt from Traffic Formula.

“The Amazing “Traffic Formula” That Lets You Generate Endless Leads And Instant Cash For Any MLM Can Now Be Yours…

Tim Used It To Sponsor 1,732 Reps in 31 Days.
Tom Used It To Make Over $11,000,000 in Five Years.
Mike Used It To Generate 9,817 Leads in 1 Month.

And Now These Three Marketing Giants Will Inject
Your Mind With Internet Marketing Knowledge And
Skills So Secret, Your Abilities Will Rival Or Even Exceed
Those Of The Top Lead Generation Companies…You See, Simply Having Access To “Leads”
Is Not The Answer To Your Problem…

They are part of the answer, but not a solution by themselves. What you do with your leads once you generate them is what really matters.

There are over 6 different types of leads you can generate. Which types should you pursue?

How do you market your business to them?

How do you market your product to them?

How to you get them to pursue you?

How do you monetize them if they don’t join your business?

Do you email them, call them, or mail a letter? How often?

How do you automate this process?

What should your emails, calls, or letters say? What should the headline be?

What should you ask them to do next?

How long should you keep in touch with them?

Tags: Capture Page, free leads, generate leads, magnetic sponsoring, Mike Dillard, mlm traffic formula, Traffic Formula