10 Jul 08 Are Squeeze Pages Really Dead?

I just came across this blog post by Tim Erway…most famous for his involvement in the creation of the runaway success MLM Traffic Formula.

Tim writes, “Is the squeeze page method dead?

How can I get around the “Google Slap” with my pay per click campaigns?

When, where and how should I use a squeeze page?

Contrary to what you may have heard, the squeeze page method is far from dead, and I encourage you to read on before you take your squeeze pages down simply because you read a report telling you otherwise.

That being said, there are circumstances where a squeeze page should NOT be the first step in the sales process, and there are some products and/or markets where a squeeze pages shouldn’t be used at all. Remember, before taking anyone’s advice as gospel (including mine), always test for yourself.”

This is something that I have not put a lot of thought into and that I am going to look into doing some tests on my own as well. Take a look at what Tim wrote in this blog post.

There is a subtle difference to what Tim is advocating here and what we are used to traditionally. The type of squeeze page he is advocating really provides a snippet of solid content and then for prospects to get the full story they actually have to put in their information. I think it is a great concept because the search engines are hungry for content and so are the searchers.

Enjoy!

Jason DeMars

Tags: Jason DeMars, mlm traffic formula, pay per click, search engines, squeeze page, squeeze pages, Tim Erway, Traffic Formula