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My Thoughts and Life Experiences.
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10 Jul 08 Are Squeeze Pages Really Dead?

I just came across this blog post by Tim Erway…most famous for his involvement in the creation of the runaway success MLM Traffic Formula.

Tim writes, “Is the squeeze page method dead?

How can I get around the “Google Slap” with my pay per click campaigns?

When, where and how should I use a squeeze page?

Contrary to what you may have heard, the squeeze page method is far from dead, and I encourage you to read on before you take your squeeze pages down simply because you read a report telling you otherwise.

That being said, there are circumstances where a squeeze page should NOT be the first step in the sales process, and there are some products and/or markets where a squeeze pages shouldn’t be used at all. Remember, before taking anyone’s advice as gospel (including mine), always test for yourself.”

This is something that I have not put a lot of thought into and that I am going to look into doing some tests on my own as well. Take a look at what Tim wrote in this blog post.

There is a subtle difference to what Tim is advocating here and what we are used to traditionally. The type of squeeze page he is advocating really provides a snippet of solid content and then for prospects to get the full story they actually have to put in their information. I think it is a great concept because the search engines are hungry for content and so are the searchers.

Enjoy!

Jason DeMars

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08 Jul 08 Writing Press Releases

A press release is a fantastic way to get the word out about your company and/or product. Many have used this to generate 80 leads in less than 1 hour of work.

Here are some criteria to meet with your press release.

  1. It shouldn’t be blatant promotion or advertising of your product.
  2. It should be newsworthy information.
  3. Make it time sensitive.
  4. Include a link to  your site, preferrably a tracking link so you know where your traffic is coming from.

Here is an example of a press release I recently wrote. Xango Success Secrets Revealed

The site that seems to be getting the highest ranking these days as far as the search engines go (based on the personal research I have done) is Free Press Release. You can post press releases for free or you can place a bid to have them ranked high on their home page.

Enjoy!

Jason DeMars

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06 Jul 08 How To Make Money Blogging

Many people don’t know this, but you can make a substantial income from simply owning and running a blog. In fact there are people that make 5 figures or more every month from their blog!

Here are two ways a blog can make money for you.

1. affiliate commissions - related info to your blog with links posted within your page and articles written on them
2. google adsense - it will take some significant traffic for you to be able to generate income from adsense, but it is more than possible for it to be done.

If you have a blog that provides solid, up to date information for readers the search engines absolutely love them and will bring traffic to you. It will take time and well written blogs, but if you stick with it you can generate a very good following that will in time generate significant income for you and your home business.

Jason DeMars

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02 Jul 08 MLM Prospecting

The newest thing in mlm prospecting is to generate leads without having to call them. I want to say from the start that this is a dumb idea. To succeed in network marketing you cannot hide behind your compture. You absolutely need to create a relationship with your prospects and downline.

Without having a relationship it is SO easy for prospects to join one day and leave the business the next. If you have created a good relationship they will be much less likely to leave company.

The mlm prospecting system I suggest using works like this.

  1.  generate 20-30 leads everyday using various methods
  2. call those leads and take them through a process. Interview. Quality prospects get to hear the presentation. Sign them up.
  3. If they do not sign up gradually drip on them through an autoresponder system. Position yourself as a leader, answer objections, give updates and share success stories.

Remember mlm prospecting is a skill that is learned over time. Give yourself 6 to 12 months to get highly skilled at it, the better you get the more posture you will create and the greater your opportunity for success is.

Jason DeMars

 

 

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01 Jul 08 There Is No Silver Bullet…

Are you looking for a silver bullet? A magic formula to build your business so no one quits and everyone duplicates? Well…

The reality is there is no magic bullet! It takes work, dedication, difficulties and trials if you want to make it in this industry. Most people don’t have the patience and the desire to acquire the skills it takes to become successful. They get involved because they think they can win the lottery by signing up that amazing networker. There will be times when you want to quit…where you wonder why on earth you are doing what you are doing…where you wonder if you are wasting your time…

However…the leaders in this industry constantly push through those difficult times and succeed. There is no other kind of small business where you can risk so little to gain so much. Most other small business owners have to risk their homes, financial future and their sacred honor to just start their business. In network marketing you don’t have to do that and the financial gain can easily outdo a small business owners. The problem is people quit so easily because they haven’t risked everything.

Always remember your dreams and that anyone who has achieved a goal had to struggle through difficulties to make it. So do you have what it takes to succeed in this industry or are you one of the 95% who does not succeed and accomplish what they set out to? Are you a quitter or will you work hard and push through the times you feel like quitting??

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30 Jun 08 Craigslist Revisited

We have discussed using Craigslist in the past and I wanted to give some updates. It is more difficult now to get multiple ads posted on Craigslist than it was in the past. Now you have to have an account set up and it won’t let you post more than 3 times a day.

What is the solution? You can set up multiple accounts. They will need to verify your phone number so you can use your cell, office and home phone. I would recommend doing these following things to protect yourself from getting your posts ghosted.

Post 3 times a day, make sure your Craigslist posts are very much different each time. Use different computers if possible. Always use a solid call to action in the details area with your url.

The reason I like Craigslist so much is that it allows you to post in your area and generate fresh responsive leads that are linked directly to you and not purchased through some lead company that sells them off to a few other people.

To find out more tips on how to post on Craiglist pick up your copy of Craigslist Quick Tricks for $7 and find out how to not get your ads ghosted and how to troubleshoot if they are go to:

http://jasondemars.com/blog/get-your-copy-of-craigslist-quick-tricks/

Jason DeMars

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28 Jun 08 Magnetic Sponsoring Community

If you’d like to know about an awesome way to stay up to date in the internet marketing world, especially in regards to network marketing then the place for you to go is the Magnetic Sponsoring Community, Forums, etc.

The Magnetic Sponsoring Community is a place where people that have some serious value gather to give out ideas and to critique each others’ work, etc. You will get some incredible ideas and some fantastic tips. If you have a question go here and ask it because someone will absolutely be able to answer it.

You will learn a lot, but I recommend getting a base knowledge before you go to the Magnetic Sponsoring Community otherwise you will end up being confused. There are a few books that I highly recommend to give you the knowledge you need before getting going in this community.

Each of these books have a money back guarantee so if you are not satisified with the results you get from them you can return them for any reason and get your money back within the first year of owning the book. It’s an actual physical book you’ll get in the mail.

Magnetic Sponsoring

Building On A Budget

I recommend you start with Magnetic Sponsoring so that you can understand the New School approach to network marketing and get the idea of HOW you can successfully build a business without bugging friends, family and relatives incessantly about your business.

You’ll learn how to:

  • attract your prospects to you
  • position yourself as a leader before they ever talk with you
  • get people to pay you to learn about your opportunity
  • drive traffic to your website using new school web 2.0 tactics
  • a secret way to get hundreds of people to join your downline without even mentioning your company

You’ll learn all these things and more. I have generated hundreds of leads using these Magnetic Sponsoring methods. They have breathed a new life into my business and given me the posture to be able to sponsor people into my business easily without having to SELL them on my product or opportunity.

Enjoy!

Jason DeMars

Magnetic Sponsoring

PS-Once you get your copy of Magnetic Sponsoring you can sign up for the community for free and get access to all the resources that it provides. People have even generated hundreds of leads from simply posting in the forums and writing about their opportunity in the opportunity area.

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27 Jun 08 Why It’s Safer To Be Self-Employed!

It isn’t necessarily safer to be self-employed, but it is much safer to have a “successful” online business than it is to have a corporate job. The difference between an online business and being self-employed is varied.

 

Many jobs like being owning your own chiropractic clinic, being a dentist and running a body shop while you are self-employed your shop is open certain hours during the day and without you being there working there is no income. However, with an online business the shop is open at all times, in particular one that delivers digital products or one that is involved with a company that ships your product for you. So while one type of self-employment is still risky another type is not. When your money (investment, real estate, etc.) is working for you or your website is working for you without your continued direct involvement then this is solid job security. Especially when you are dealing with the kind of online business that does not drop off when the economy does. You see your online business is world-wide without any local limitations and time is not a factor. Someone can go to your web site and purchase your product or service any time any day regardless of whether you are in Tahiti or in front of your computer.

 

Here are 3 reasons why it is safer to be self-employed with an internet business.

 

  1. There is no job security. You can be fired for one mistake that you made. If the company decides it doesn’t need your division anymore it could lay you off. Then of course what do you do? You go get another job which has the exact same potential. Exciting isn’t it?
  2. Your income is based solely on your own continued efforts and faithfulness to showing up everyday. If something were to happen that left you incapable of doing either of these your usefulness to the company is no more While you can get income from disability or social security it is no way to live permanently. Who would want to rely on the government paying them??
  3. There is no time freedom when you are employed. You have to work specific hours and you don’t get paid when you are not working. Except of course those brief times that you get to enjoy your vacations every year. Woo hoo 3 weeks to do what I love to do. Why would you want the supposed “security” of a job when with an online business that pays you can get paid when you are sleeping, eating at nice restaurants and traveling.

 

Of course this is not to say that having a home business is easy. It takes hard work, at first especially, when you are learning the ins-and-outs of internet marketing and developing the skills that you need to succeed. However, once you have a good system for yourself in place you can spend less time with it. The most important thing for you to realize that this internet marketing is not a get rich quick scheme it’s a genuine line of work that people make real money doing. You will probably be working at your full-time job when as you are developing the skills it takes to succeed. There’ll be times when you get frustrated and want to give up, but don’t…keep working at it and learning new skill sets.

 

Jason DeMars

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26 Jun 08 Get Balance In Your Life (and home business)…

One of the biggest struggles I have had since starting my home business is balancing out the time with my family, time working and time playing. It really bothers my wife that my work on the internet never seems to stop. I am constantly tinkering with my autoresponders, websites, blog and always learning something new.

So, with that said, remember how important it is for you to manage your time properly. You got into the home business arena because you wanted more time with your family and more income right? Well, what ends up happening is that if you pursue it properly you begin to become extremely passionate about your business and well you should be. However, you have to remember this, you are an entrepreneur. You are not to be a workaholic and you are not out to create a job for yourself. You got involved because you wanted to create leverage and learn to make money while you sleep, while you eat at nice restaurants and while you travel the world.

So what is the solution to the madness of working way too much on your business. The secret is to manage your time properly and to know when to outsource your work. You want to focus on doing the things that generate revenue…what generates revenue for your business? Taking orders right? So, spend time initially setting up systems that send you leads automatically without a lot of involvement from you. Whether that be a blog with an opt-in pop up or a capture page advertised on Google Adwords, etc. get the system in place that gets you the leads. Spend time calling and interviewing those leads that are automatically coming to you each and everyday.

As far as content for your blog goes…outsource it. You can use elance, mturk, etc. for this and get your blog posts written on the cheap and they will do a lot to get you traffic.

Secondly, if you are using Facebook and other social media services to drive traffic to your site outsource that work as well. Find a nephew or a cousin or another relative to manage your friending on Facebook and to manage your Group and Business Pages. You can also teach them to manage your posting to Squidoo or Hubpages. This can all be done on the cheap since it would be such easy work for them.

Then when your business gets big enough you can hire a Virtual Assistant to do a lot of that work for you.

Remember, you are a business owner and an entreprenuer, once your business begins generating enough revenue you do the part of the business where you cannot be replaced, but have a virtual assistant do most everything else and hire someone to do your writing for you.

I wanted to write this so you get out of the mindset that you have to do it all. You can find balance by outsourcing your work and if you can’t do it immediately pick one outlet to generate your leads, master it, generate some revenue with it then outsource it and move on to another tactic.

Enjoy!

Jason DeMas

PS-Why on earth would anyone want to work a job when you could have a home business? Is it safer to have a job? NO WAY. Is the pay better? You’ve got to be kidding! I applaude you in taking the step to own a business. If you have not as of yet started a home business. Take a look at this as an option. I LOVE working with this company. http://thatsmyjetstream.net

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25 Jun 08 The Right Posture

It is very important that you approach your leads properly and with the right mindset. Never approach them with the thought that “I really need to sponsor someone.” If you have that thought in mind you won’t sponsor any of the right prospects. You have to come with the mindset that you are doing them a favor by calling them. They have the opportunity to change their lives based upon this conversation.

Here’s an example of poor posture…would it be ok if I sent you some information? Leaders don’t ask they tell their prospects what the next step is and how you want to proceed.

Don’t give a sales pitch to your leads. Your job is to interview them by asking certain questions to see if they are someone that you want to work with. First position yourself like this with the opening statement. “Hi John, this is Jason DeMars. I’m calling you because you requested some information from one of my company websites about making money from home. How can I help you?”

A lot of times they will respond in an obtuse way. Keep them on point by saying…”you are still looking to generate income from home correct?”

Then follow up with the question “why are you looking to generate income from home?”

If at any point they are avoiding your questions or you can tell they are not the right people tell them that and let them go.

Here are some other questions to ask.

  • What are you currently doing for income?
  • How long have you been doing that type of work?
  • Do you enjoy what you are doing?
  • Have you ever worked from home in the past?
  • What type of income are you looking to generate from home?
  • How much time each week would you have to dedicate to building your business?
  • How much are you planning to invest initially in your business?

The whole time you are speaking with them you are listening to find out if they are someone you want to work with. You are acting as a consultant not a salesperson.

If they are someone you want to continue on with then tell them that. “John, it sounds like you are someone that I could possibly work with. Do you have a pen handy? My number is 555-555-5555. Could you repeat that back to me? What I am going to do is send you an email with a few links to websites for you to view the details about our company and what you’ll be doing to build your business. If you decide you want to go forward in the process call me back at the number I gave you.”

You are not needy here…the people that are looking to work with you are looking to make a change and you are there to assist them in the process. All those questions and each part of the call is to position yourself as a leader. You want to make so many calls for such a long period of time that you master this process. This is how all successful network marketers develop the proper leadership skills. You will be shaky at doing this at first, but in time you will learn how to do it and become a success if you don’t give up.

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